|Job Title:||Director, Corporate Affairs|
What makes you a good mentor?
I strongly believe in the necessity of networking and the power of social capital and want to invest in current and future leaders, in the same way others have invested, and continue to invest, in me. Relationships are what connect us and what move us through every stage of our career. And the exciting reality is that you never know where a connection may lead. It was a contact, who became a great friend, who first told me about this incredible program and encouraged me to apply. In my experience to date, mentorship has consistently proven to be a two-way street, one that gives greatly to both individuals involved, when they are both invested in the process. The way in which the Carleton Alumni Mentors Program has been created reflects this belief, and I look forward to gaining insights and inspiration, as well as sharing a few ideas of my own, with whomever I’m lucky to meet.
About Alayne Crawford
Alayne Crawford is an Ottawa-based public relations professional with a background in political science. A graduate of Carleton University, Alayne spent 4 years working for the Conservative Government in various capacities in both the Prime Minister’s Office and at HRSDC. Following her tenure in federal politics, Alayne made the transition to the world of public affairs, working for Canada’s largest membership-based organization, the Canadian Automobile Association (CAA), where she executed national campaigns and hosted international conference on issues such as distracted driving and the bike-car relationship. Alayne currently works as Director of Corporate Affairs for one of the country’s largest communications companies, Shaw Communications. At Shaw, Alayne is part of an outreach team that is working to increase brand awareness of the Western-based company in the capital region. In 2016, Alayne graduated with her Executive MBA from Queen’s University. In the same year, she also was awarded PR in Canada’s Top 30 under 30 award for Government Relations. Currently, she serves on the executive of the Government Relations Institute of Canada (GRIC), is the co-chair of the Politics and the Pen Gala (benefitting the Writer’s Trust), and is a founding board member of the Canadian Advocacy Network (CAN).